How to make Instagram work for you

How to make Instagram work for you

Thought Instagram was just for selfies and influencer-paid promotions? Think again. Instagram can work for financial advisors, just like you! Getting the hang of using Instagram as a powerful marketing tool won’t be easy. But with a little bit of preparation and thoughtful execution, Instagram can become one of your favourite business marketing tools. Read on below to learn how …

Content marketing for financial advisors

Content ideas for Financial Advisors (who hate writing)

Did you know that 47% of internet users read blogs every day? And that 91% of consumers want to see authentic content from brands? I talk about blogging a lot, but these numbers speak for themselves. But, while blog writing can be a great way to produce content and connect with clients and prospects, it’s easier said than done. Many …

Challenges with Lead Generation for Financial Advisors

There are so many confusions to sort out when dealing with financial advisers. People have been misled into poor financial decisions, while others don’t know how to find the right financial advice. It requires a lot of trust nowadays for financial advisers to generate and convert leads.  Old strategies like networking, buying leads, and word of mouth don’t work so …

My Story: Hitesh Mistry

I’m Hitesh Mistry, I’m the owner of L2W Digital and I’d like to share my story as to how I got started. From a very young age, I’ve always wanted more. Always had the drive to succeed with whatever I was doing. I have the “never say die” attitude. I’m also a big Liverpool Fan (I wanted to be a …

A Financial Advisor Can be for Life, not just Christmas!

I’ve delivered well over 6,000 leads for Financial Services / Financial Advisors over the past 6-12 months and wanted to share my learning and observations. These leads have all come from Facebook, too. Understanding the Customer is key. Really digging deep into:– Who they are– What they are interested in– What are their pain points– What are their desires– Where …

What Facebook Ad formats should I use?

We explore the different Facebook ad formats available and the approach you should take to testing them. Ensure each ad has reached at least 1000 impressions before making a decision to pause it or test it further. If no conversions look at your CPC (Cost Per Click) or your Link CTR.  Providing your CPC is less that £1 and your …