A Financial Advisor Can be for Life, not just Christmas!

I’ve delivered well over 6,000 leads for Financial Services / Financial Advisors over the past 6-12 months and wanted to share my learning and observations. These leads have all come from Facebook, too. Understanding the Customer is key. Really digging deep into:– Who they are– What they are interested in– What are their pain points– What are their desires– Where …

What Facebook Ad formats should I use?

We explore the different Facebook ad formats available and the approach you should take to testing them. Ensure each ad has reached at least 1000 impressions before making a decision to pause it or test it further. If no conversions look at your CPC (Cost Per Click) or your Link CTR.  Providing your CPC is less that £1 and your …