Why Telesales Aren’t Generating the Leads You Want

In the modern digital age, the concept of telesales can feel a little stale and passé. When you can generate leads in other ways – with a digital lead generation specialist, for example – the return on investment you get from telesales can start to seem insignificant. Some businesses still stand by their commitment to telesales, but there are options …

Top 2018 Marketing Trends for More Sales

2017 wasn’t a bad year for marketers. We saw lots of innovations in attracting audiences and generating leads. Podcasts became a popular format for disseminating marketing messages – and an effective one, too – and the continuing rise of Instagram saw more and more brands segueing onto the platform and using its unique position to their benefit. But 2018 is …