Below you'll find a list of all posts that have been tagged as “marketing”
Thought Instagram was just for selfies and influencer-paid promotions? Think again. Instagram can work for financial advisors, just like you! Getting the hang of using Instagram as a powerful marketing tool won’t be easy. But with a little bit of preparation and thoughtful execution, Instagram can become one of your favorite business marketing tools. Read on below to learn how …
No matter how good the information contained in an email is, it will be useless if no one ever opens it. While it’s important to ensure the content of your email is compelling, it’s just as crucial to catch the reader’s eye with a winning cold email subject line. In this post, I look at how to write cold email …
Webinars offer a unique opportunity for any advisor to take their marketing to the next level. In this post, I look at why webinar marketing is important for Financial Advisors. Low cost and convenient With minimal time, effort and costs, advisors can present to dozens or even hundreds of prospects at a time without having to rent a hotel meeting …
A recent study showed that 97% of consumers read online reviews for local businesses. Additionally, 85% of consumers trust online reviews just as much as a personal recommendations. Case studies are persuasive marketing tools that take readers on a journey to how you’ve helped an individual in their financial strategy. They’re invaluable assets that can move those who are on …
If you’re not generating enough new prospective client leads from your website, it’s clearly a problem. In this post, we look at how to improve lead generation through your website. The job of your website Your website should be working for you, not just sitting there looking pretty unless maybe your main focus is client retention. The reality is that …
Chatbots are increasingly coming into use for businesses and their marketing. The more they are used, the more they become and the better their interaction.
Make use of conversational marketing to bring back the personal touch to your lead generation. Build real relationships with your customers and accelerate your sales process.
Communicating with the public can be a time consuming neccessity. Which is why you may be consider using chatbots for your customer service team. Find out more about the use of chatbots in your business.
You may be thinking “…but they cost me money to purchase, why would I when I can do the work myself.” Well, yes, you can. What the tools do is remove the manual work you do, since you don’t have to do it. The tools do the work for you. Read more…
